Michelle Kadir has more than seventeen years of experience in the digital revolution of content. One of the first employees at Spotify and the first female in its product & technology organisation. Through many product innovations was part of making Spotify grow from a start-up to a large successful company. Enjoys building strong teams and leading them to great results, as an example the innovative music app for artists at Sony Music won Music Ally’s Best Music App award in 2016. Was named one of the future female leaders of Sweden in 2016 and super talent of the year in 2017. Now Head of YouTube Sweden at Google. Growing up in one of Stockholm’s suburbs has made her passionate about working with youths and towards diversity especially within the workspace.